Meesup78 LLC, doing business as 78 Thai Kitchen (“78 Thai Kitchen,” “we,” “us,” or “our), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you:

• Visit our website;
• Place an order through our website or a third-party ordering platform;
• Call or text us;
• Use our automated or AI-assisted telephone service;
• Order food for pickup or third-party delivery;
• Contact us about catering, reservations, or other services; or
• Otherwise interact with 78 Thai Kitchen.

1. Information We Collect

The information we collect depends on how you interact with us.

Information you provide

We may collect:

• Your name;
• Telephone number;
• Email address;
• Order details, including items, quantities, modifiers, and special instructions;
• Pickup or delivery details;
• Delivery address;
• Requested pickup or delivery time;
• Payment status and transaction identifiers;
• Dietary preferences and allergen information you voluntarily provide;
• Reservation, catering, or event information;
• Questions, comments, and requests; and
• Other information you choose to provide.

We may create a customer profile associated with the telephone number used to contact us. A profile may include order history, preferences, and dietary information. Telephone numbers used for customer profiles may be stored in plain text.

Telephone calls

You may call (888) 314-9844 to contact 78 Thai Kitchen directly. You may also interact with our automated or AI-assisted telephone service at +1 (858) 644-0521.

Some calls may be answered or assisted by automated technology. Calls may be transferred to a human employee when requested.

Some calls may be recorded for quality and training purposes. Before recording begins, callers hear:

This call may be recorded for quality and training purposes.

Depending on the call, we may collect:

• The telephone number associated with the call;
• The date, time, and duration of the call;
• Call status, including whether the call was completed or transferred;
• Audio recordings, when recording is enabled;
• Transcripts or written summaries, when created; and
• The content of the conversation.

Call recordings are generally retained for 30 days or less.

Text messages

When requested or authorized, we may send order-related text messages to +1 (858) 644-0521. These messages may include:

• Payment links;
• Order confirmations;
• Pickup updates;
• Delivery updates; and
• Other notifications directly related to an order.

Message frequency generally varies by order and may be approximately 1–3 messages per order.

We do not currently use these messages for promotional, loyalty, discount, or general marketing purposes.

We may retain telephone numbers, message content, delivery status, and opt-in or opt-out records as necessary to send requested messages and honor your communication preferences.

Payments

Payments may be processed through third-party payment providers. 78 Thai Kitchen does not receive or store full payment-card numbers, security codes, or bank-account numbers through those services.

We may receive or retain:

• Payment status;
• Order totals;
• Deposit or payment amounts;
• Transaction identifiers;
• Payment-link status; and
• Information needed to reconcile an order or payment.

Payment providers may retain payment information under their own privacy policies and legal obligations.

Website and online ordering

Our website may be hosted, supported, or operated in whole or in part by third-party service providers.

Online ordering, payment, pickup, delivery, reservation, and related services may be provided through third-party platforms. When you use one of those services, the provider may collect and process information under its own privacy policy.

Information shared with 78 Thai Kitchen may include your name, telephone number, email address, order details, delivery address, payment status, and other information necessary to fulfill your order.

Cookies and analytics

Our website may use cookies, analytics tools, and similar technologies to:

• Operate and secure the website;
• Maintain website functionality;
• Understand website usage;
• Improve website performance; and
• Support ordering and related services.

These technologies may collect information such as:

• IP address;
• Browser and device type;
• Approximate location;
• Referring website;
• Pages viewed; and
• Interactions with website features.

You may be able to control cookies through your browser settings. Disabling certain cookies may affect website functionality.

2. How We Use Information

We may use personal information to:

• Answer calls and respond to messages;
• Provide customer service;
• Take, confirm, and fulfill orders;
• Arrange pickup or third-party delivery;
• Send requested payment links and order updates;
• Process and reconcile payments;
• Communicate dietary or allergen information to restaurant personnel;
• Maintain customer preferences and order history;
• Respond to catering, reservation, and event inquiries;
• Review calls and messages for quality assurance and training;
• Improve our website, ordering systems, telephone service, and customer support;
• Analyze website usage and performance;
• Detect, prevent, and investigate fraud, misuse, or security incidents;
• Maintain business, accounting, tax, and operational records;
• Comply with legal obligations; and
• Protect the rights, property, safety, and security of 78 Thai Kitchen, our customers, employees, and service providers.

We do not sell personal information or use customer information to create advertising profiles across unrelated businesses.

If we begin sending promotional email or text messages, we will provide any notices or obtain any consent required by applicable law.

3. Automated and AI-Assisted Telephone Service

We use automated and AI-assisted technology to help answer certain telephone calls and provide customer-service assistance.

This technology may process information from your call, including:

• Your telephone number;
• Voice and conversation content;
• Order information;
• Delivery information; and
• Other information you choose to provide.

Service providers that support our telephone and messaging systems may process this information on our behalf to provide, maintain, secure, troubleshoot, and quality-check those services.

We do not use customer calls or text messages to create advertising profiles. We do not sell customer call recordings or transcripts.

Automated technology may not always understand an order correctly. Please review your order and contact 78 Thai Kitchen if you believe information was recorded incorrectly.

4. Text-Message Consent and Choices

If you request a payment link or another order-related text message, you may be asked to consent to receive messages from 78 Thai Kitchen.

Order-related text messages may include payment links, order confirmations, pickup updates, delivery updates, and other account or order notifications. Message frequency varies, typically 1–3 messages per order. Message and data rates may apply.

Consent is not a condition of purchase.

You may reply STOP to unsubscribe from non-essential text messages. You may reply HELP for assistance and START to resubscribe where supported.

Opting out may prevent us from sending payment links or other requested text-based updates. Transactional communications necessary to complete or document an order may still be sent where permitted by law.

Opt-in confirmation

78 Thai Kitchen: You’re subscribed to receive order-related SMS messages. Message frequency varies, typically 1–3 messages per order. Msg & data rates may apply. Reply STOP to unsubscribe or HELP for help.

Opt-out confirmation

78 Thai Kitchen: You have been unsubscribed from order-related messages. No further messages will be sent unless you reply START to resubscribe.

Help response

78 Thai Kitchen: For help, call (888) 314-9844 or email 78thaikitchen@gmail.com. Msg & data rates may apply. Reply STOP to unsubscribe.

5. Dietary and Allergen Information

You may voluntarily provide dietary preferences, food allergies, or allergen-related information.

We may use this information to:

• Process and fulfill your order;
• Communicate your request to restaurant personnel;
• Warn you about potential ingredients or cross-contact; and
• Store a preference in your customer profile if you ask us to remember it.

78 Thai Kitchen cannot guarantee that any menu item is free from a particular allergen or that cross-contact will not occur. Customers with serious allergies should contact the restaurant directly before ordering.

Dietary and allergen information is not medical advice.

6. How We Share Information

We may share personal information with the following categories of recipients:

• Service providers that support telephone, text-message, and customer-service functions;
• Website hosting, maintenance, security, and analytics providers;
• Online ordering, point-of-sale, restaurant-management, and reservation providers;
• Payment processors;
• Delivery and logistics providers;
• Email and customer-support providers;
• Data storage, information-technology, and cybersecurity providers;
• Professional advisers, such as attorneys, accountants, insurers, and auditors; and
• Government authorities, courts, regulators, or other parties when required or permitted by law.

These parties may process information as reasonably necessary to provide services to us, fulfill orders, process payments, maintain systems, provide customer support, protect against fraud, or comply with legal obligations.

If you place an order through a third-party ordering or delivery service, that service may collect and process your information under its own privacy policy.

We may also disclose information:

• To comply with a subpoena, court order, law, or legal process;
• To respond to a government or regulatory request;
• To enforce our agreements;
• To prevent fraud, abuse, or illegal activity;
• To protect the rights, safety, or property of 78 Thai Kitchen, our customers, employees, or others; or
• In connection with a merger, sale, financing, restructuring, or other transfer of all or part of our business.

We do not sell personal information or share personal information for cross-context behavioral advertising.

7. Retention of Information

We retain information for as long as reasonably necessary for order fulfillment, customer service, quality assurance, accounting, legal compliance, security, and dispute resolution.

Typical retention periods may include:

• Call recordings: 30 days or less;
• Call transcripts and call-related records: as reasonably necessary for quality assurance and service operations;
• SMS records: as reasonably necessary to send requested messages and honor opt-out requests;
• Payment records: as required for payment reconciliation, accounting, tax, fraud prevention, and legal obligations;
• Customer profiles and order preferences: until you request deletion or we no longer need the information;
• Website analytics information: according to applicable service settings and retention controls; and
• Order records: as reasonably necessary for restaurant operations, accounting, tax, legal, and dispute-resolution purposes.

Retention periods may vary depending on the system, information type, provider, legal requirements, and business needs.

8. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

These safeguards may include access controls, authentication, secure transmission, restricted employee access, security monitoring, data minimization, and scheduled deletion.

No method of transmission or storage is completely secure. We cannot guarantee the absolute security of your information.

9. Your Choices and Privacy Rights

Depending on where you live, you may have the right to:

• Request access to personal information we hold about you;
• Request correction of inaccurate information;
• Request deletion of personal information;
• Request a copy of certain personal information;
• Opt out of non-essential text messages;
• Decline to provide optional information; and
• Submit a complaint about our privacy practices.

Some information is necessary to complete an order. For example, we may need a telephone number to contact you about an order or a delivery address to deliver your food.

To submit a request, contact us using the information below. We may need to verify your identity or confirm that you control the telephone number or email address associated with the request.

10. Deletion Requests

You may request deletion of your personal information by contacting:

Meesup78 LLC d/b/a 78 Thai Kitchen
2508-C1 El Camino Real
Carlsbad, CA 92010
Email: 78thaikitchen@gmail.com
Phone: (888) 314-9844

Please provide the telephone number or email address associated with your information so we can locate the relevant records.

Deleting your information may also delete your saved order history, dietary preferences, and other customer-profile information. After deletion, 78 Thai Kitchen may be unable to recognize you as a returning customer or remember your prior ordering preferences.

We may retain information that must be kept for legal, tax, accounting, payment, security, fraud-prevention, or dispute-resolution purposes.

11. California Privacy Rights

California residents may have rights under the California Consumer Privacy Act, as amended, including the right to:

• Know what personal information is collected and how it is used;
• Request access to personal information;
• Request correction of inaccurate information;
• Request deletion of personal information;
• Opt out of certain forms of sharing or sale, where applicable; and
• Not receive discriminatory treatment for exercising privacy rights.

78 Thai Kitchen does not sell personal information or share personal information for cross-context behavioral advertising.

To exercise applicable rights, contact 78thaikitchen@gmail.com. We may need to verify your identity before completing a request.

12. Children’s Privacy

Our services are intended for the general public and are not directed to children under 13.

We do not knowingly collect personal information from children under 13. If you believe that a child has provided personal information to us, contact us so that we can review and delete it where appropriate.

13. Third-Party Websites and Services

Our website and ordering channels may contain links to or integrations with third-party websites and services.

Those third parties operate under their own terms and privacy policies. 78 Thai Kitchen is not responsible for the privacy practices of third-party websites or services that we do not control.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the “Last updated” date at the top of this policy. If we materially change how we collect, use, or share personal information, we will provide additional notice where required by law.

15. Contact Us

Meesup78 LLC d/b/a 78 Thai Kitchen
2508-C1 El Camino Real
Carlsbad, CA 92010
Email: 78thaikitchen@gmail.com
Phone: (888) 314-9844

For SMS support, reply HELP to +1 (858) 644-0521 or contact us using the information above.

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Short notice for the ordering page

Calls to 78 Thai Kitchen may be answered with the assistance of automated technology. Some calls may be recorded for quality and training purposes. If requested or authorized, we may send order-related text messages, including payment links and pickup or delivery updates. Message frequency varies. Reply STOP to opt out of non-essential messages. See our Privacy Policy for details.